Most come to Park City as a brief escape from their real lives. But nine years ago, when Los Angeleno Jeremy Koff bought his Summit Park mountain dream home, he brought his real life with him.

A medical tech business consultant by day, Koff spends his after-hours time searching out emerging singer-songwriters and bands to feature as part of Koffeehouse Music (facebook.com/KoffeehouseMusic), an eclectic concert series Koff grew in his native Los Angeles and spread to Park City, concentrated mostly during the Sundance Film Festival (January 21–31, sundance.org). “I look for young talent with stage presence to introduce to the public, just like Sundance does,” he says.

Koffeehouse’s genesis is firmly rooted in Koff’s classically trained family. His concert violinist father, Robert Koff, and uncle, cellist Arthur Winograd, founded the famed Juilliard String Quartet. A young Koff often played the cello in house concerts in his parents’ backyard, accompanied by his father as well as his pianist mother.

Past Park City Koffeehouse performers have included Ed Roland and Will Turpin of Collective Soul; Tyler Hilton, Tyrone Wells, and Mason Musso of Metro Station; and Tim Meyers, formerly with One Republic. Catch performances on Park City Television (channels 17 and 102, parkcity.tv) and venues like Flanagan’s Irish Pub (flanagansonmain.com), O.P. Rockwell (oprockwell.com), Silver Star Café (silverstarcafe.com), and the Montage Deer Valley’s Vista Lounge (montagehotels.com).