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Fall Into Fashion is your chance to have fun and get great deals at Main Street's best boutiques.

With summer over and everyone anxiously awaiting for winter, Park City has entered the annual autumn lull known as the Shoulder Season. Town isn't quite sleepy right now as you might think, however, and there's plenty of people working hard to liven up what is, arguably, the most beautiful time of year here with events like the Kimball Art Center ARToberfest and the Sunrise Rotary's world's longest shot ski. And, to avoid letting your wardrobe fall into an outdated oblivion, you need to mark your calendar for Thursday, October 13th when Fall Into Fashion returns to Main Street. 

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Fall Into Fashion is Park City's biggest shopping extravaganza and your chance to snag some great deals from many of Old Town's hottest boutiques. Now in it's third year, Fall Into Fashion was created by three local ladies, Katie Eldridge, Lori Harris, and Vanessa Di Palma Wright. “Fall Into Fashion came to fruition and was inspired by the well known event Fashion Night Out in New York City,” says Di Palma Wright, owner of Farasha Boutique. “When Lori Harris and I came up with the idea, we collaborated with Panic Button Media on how we could breathe life into Main Street’s retail world during one of our slowest months of the year,” she explains.

The third installment of the event will run from 5-9 p.m. on Thursday and feature more than 2o stores, including Burns Cowboy Shop, Cake Boutique, Farasha Boutique, Hilda, and Mary Jane’s (see below for full list of stores). As in the previous years, each shopper will receive a punch card, earning them an entry for a $100 gift card from a participating store once they have shopped at three or more locations. Each of the boutiques is, of course, offering individual deals on their own merchandise and there's even special surprises for early shoppers--the early bird gets the worm, in this case, some great giveaways. 

In the spirit of Fashion Night Out, a not-to-be-missed afterparty begins at 9 p.m. at HANDLE Restaurant. Appetizers and drink specials will be available at the venue and the lucky winners of the drawings will be announced. That's something we can all drink and shop to!

PARTICIPATING STORES:

  • Alpaca International
  • Burns Cowboy Shop
  • Cake Boutique
  • Olive & Tweed
  • Farasha Boutique
  • Hilda
  • Habit
  • Mary Jane's
  • Panache
  • Prospect
  • Root'd
  • C2
  • Park City Mercantile
  • Dijor - Boots
  • Lulu Lemon
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